Resources

Psychology and Big Data Survey Questions

A personality questionnaire was sent to customers and matched to their loyalty card transaction data. This data has been used in a number of projects using psychological theory to better understand and predict behaviour in big data.

The full survey is available here.

White Paper: Best Practices and Methodology for OD Matrix Creation from CDR data

A report concerning the use of mobile datasets to inform dynamic mobility models, in the context of East Africa.

The full best practice report is available here.